You'll remember that Prince famously gave away his last album as a cover mount with the Mail On Sunday and, whilst the music bigwigs threw their hands up in horror, a few of us contemplated that the purple one really understood the new economics of scarcity and abundance - particularly after seeing him live.
Last week Prince announced that his 3 new albums - LOtUSFLOW3R, MPLSoUND and Elixer - will be sold as a triple disc set and will probably retail for less than £10 in the UK. Value indeed (even though he only sings on the first two) however consider this ... According to the Guardian, Princes other release in 2009 will be ... "21 Nights :The Prince Opus, comprising a limited edition book and iPod, has been announced with a price-tag of £1,500".
Now £1500 should buy you a one hell of a book and indeed the report claims "its a massive 280 pages, almost two feet wide, and weighing 17kg". The book documents Prince's 21-night stand at the O2 arena in 2007, interspersed with lyrics, poetry and photographs by Randee St Nicholas. A engraved iPod, pre-loaded with Prince's Indigo Nights live album and a special 40 minute film "made by Prince", documenting the O2 residency is also included in the package. Only 950 sets will be made available and one lucky "buyer" will win a flight to LA for a private Prince gig.
That's a smell over £1.4m just on the "special offer" and before any album sales
.... of scarcity and abundance or what ?
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